The Ubele Initiative Flexible Finance Scheme
Flexible Finance supports organisations that are improving people’s lives, or the environment they live in. The Ubele Initiative’s partnership with the Social Investment Business (SIB) and Access – the Foundation for Social Investment is making loans more accessible for charities and social enterprises led by people from Black and Racially Minoritised communities.
I created a communication framework for the Flexible Finance campaign, with the goal of attracting relevant business owners to apply for the program. Elements of my comms plan include partnership strategy, social media, events strategy and case studies and I provide ongoing consultation and support.
I provide ongoing support and advice, ensuring that the communication strategies remain effective, responsive, and aligned with the evolving needs of the campaign and its stakeholders. My efforts have been integral in enhancing the visibility and accessibility of the Flexible Finance program.